What's in the soap that your child uses? Not too many people have the time to look up each ingredient that is in every product that they purchase, but needless to say, the fewer the ingredients, ESPECIALLY ingredients that you can't pronounce or have never heard of, the better, in most cases. Most mast-produced products need to use a powerful preservative to extend its shelf life. Most soaps, on their own, have a shelf life of 2 to 3 years, so the large mass-manufacturers are anticipating that their soaps may be on the shelves much longer than that! Just one more thing to love about handmade soaps!